The people at Sun & Ski Sports specialize in making adventurous outdoor dreams come true by outfitting customers with quality merchandise, exceptional service and outstanding values. But this isn’t your ordinary specialty sporting goods store – Sun & Ski Sports has a secret to its success, which explains their sparkling reputation on ski slopes, bike trails, skate paths and wilderness areas.
At Sun & Ski Sports, merchandise is stocked in only five categories – ski (snow and water), bicycling, skating, running and camping. This highly focused approach allows Sun & Ski Sports to give you more of what you want in a specialty store.
This specialization contrasts significantly with the mega-general sporting goods stores, who offer hundreds of sports, but with little commitment or service to any one sport.
“We stick to an old concept: Do a few things, but do them better than anybody else,” says CEO Barry Goldware.
This concept allows Sun & Ski Sports to give you that small store feel with big store competitive pricing. According to Goldware, this combination is precisely the beauty of the store – “We capture the best of both worlds.”
All of Sun & Ski employees are enthusiastic participants of the department they represent. A better focus means more in-depth knowledge, so you can believe it when they say that all Sun & Ski employees are more than just salespeople. They’re enthusiasts. They know what they are talking about and enjoy sharing it with you.
